Our Leadership

With full corporate support from Discovery Senior Living, Morada Senior Living has assembled a cohesive and highly experienced executive leadership team with nearly 100 years of collective experience in the senior housing industry. Each brings poise, passion and intensity, and together, they will nurture and uphold a culture of innovation, accountability and performance.

Our flat senior management structure is specially designed to prioritize connectivity with the communities and is a foundational aspect of Morada Senior Living and the larger Discovery organization.

Our company and community leaders maintain open-door policies and promote autonomy and the continued pursuit of excellence and innovation. Perhaps most of all, though, they diligently uphold the values that built this company and confidently see us forward in support of our residents and vision for the future.

Hilary - Morada Division President

Hilary Bullard, Division President

Hilary brings an established background as a real estate investment executive specializing in senior housing and multi-family assets. She began her career with J.P. Morgan where she oversaw top-tier and middle-market senior housing communities across multiple states, growing an affinity for the senior housing industry. She also led a portfolio of multi-family assets in the Mid-Atlantic from pre-construction through disposition. Most recently at Healthpeak Properties, Hilary oversaw a variety of SHOP and NNN relationships, including one with Discovery Senior Living.

Well-versed in strategic planning, leadership and financial analysis, and a graduate of the U.S. Naval Academy, Hilary served as a logistician both on active and reserve duty before retiring as a Commander. She earned her MBA at Dartmouth’s Tuck School of Business and holds the Chartered Financial Analyst (CFA) designation.

Tommy Wood, Chief Operating Office

Tommy Wood brings over 20 years of experience managing a wide variety of senior housing projects and portfolios. Prior to joining Morada Senior Living, Tommy held such positions as Executive Director, Regional Vice President, Chief of Operations, Divisional Vice President and Senior Vice President providing operations oversight in most states of the U.S. He has worked for such companies as Emeritus Senior Living, Horizon Bay Senior Living, and Atria Senior Living with overall P&L responsibilities for as many as 55 communities in 13 states.

Tommy holds a Bachelor of Business Administration Degree from Texas State University as well as a Master of Science in Health Professions (MSHP) where he was honored for outstanding academic achievement.

Brian Culpepper

Brian Culpepper, Regional Director of Operations

Regional Director of Operations Brian Culpepper brings more than 15 years of wide-ranging senior living industry experience to his role with Morada Senior Living. Most recently, he served as Executive Director of Discovery Village At Southlake, a position he held for two years.

A graduate of the University of Dallas in 1999, Brian studied economics before beginning his professional career in sales and marketing. He went on to work in operations leadership at both the community and regional levels, ultimately joining the Discovery Senior Living organization in 2019.

Outside of working hours, Brian enjoys cycling, cooking, golf and watching the Dallas Cowboys. He’s well-traveled and has lived in Europe on two separate occasions. He resides in the Houston area with his 170-pound Great Dane.

Robb Petitt

Robb Petitt, Regional Director of Sales

Regional Director of Sales Robb Petitt brings more than 18 years of senior living industry sales and marketing experience to his role with Morada Senior Living. A highly proven leader and sales driver, he comes to the Morada Senior Living brand after a successful tenure as Director of Sales & Marketing and several successful stints as a Regional Marketing & Sales Leader for high-profile healthcare organizations.

In his current role, he will manage the sales process and personnel for Morada Senior Living’s Dallas metro communities, partnering closely with Senior Lifestyle Counselors and regional operations teams to promote effective lead conversion and a best-in-class prospect experience for seniors and their families.

Robb has lived in Texas for more than 12 years, the last eight of which have been centered in the Dallas-Fort Worth area.

Keenan Allen, Division Marketing Specialist

Division Marketing Specialist Keenan Allen brings more than 8 years of high-profile, multimedia marketing experience to the Morada organization. Keenan began his career in the automotive industry, where he specialized in digital media before making a transition to Cushman & Wakefield, where he managed comprehensive marketing efforts for a large, multi-family community portfolio.

Born and raised in Pittsburgh, PA, he joined the Morada team in March 2022, and in his current role will design and implement senior- and family-focused marketing strategies and continue to grow and position Morada Senior Living as one of the region’s leading providers of lifestyle and care solutions for seniors and families.

Outside of work, Keenan enjoys riding his mountain bike, hiking, and spending time with his family. He’s also a diehard Pittsburgh Steeler fan and has served his community as a youth basketball trainer, teen mentor, and longtime volunteer with Susan G. Komen’s Race for the Cure.

Savannah Rogers, Divisional Director of Culinary

Divisional Director of Culinary, Savannah Rogers, is a career culinarian and hospitality industry professional with experience in just about every food- and beverage-related role in the business. Her passion for culinary and senior living began with her very first job in high school, when she worked as a server and cook at what is now a Morada Senior Living sister community, Conservatory At Keller Town Center, where her grandparents lived at the time. With desires to pursue a better knowledge of culinary arts and fine dining she decided culinary school would be her next step.

After graduating from Johnson and Wales University with a Culinary Arts Degree, Savannah spent several years at the Four Seasons Hotel and Resort in Dallas, where she worked in various culinary and front-of-house positions. It was there she developed her eye for detail and desire to push the envelope with cuisine to not only taste delicious but be nutritious as well. After honing her skills and learning from Four Seasons, she was offered a career back in senior living to ascend to Director-level positions with leading senior living organizations. As former Executive Chef and Dining Services Director at a closeby senior living community, she developed a comprehensive culinary and hospitality program from the ground up. She also served as traveling executive chef and pastry chef, a role in which she led the planning and execution of all F&B functions for high-profile Grand Opening events and led the charge in team development and fine-dining training within the company.

In her current role, Savannah supports all Morada Senior Living communities with culinary and dining services-related functions. Her role includes menu planning, dining service standards, resident satisfaction, first impressions, food production management, sanitation and safety practices, team member training and more. With quality, nutrition, and menu diversity in mind, Savannah will champion Morada Senior Living’s culinary vision, allowing residents to celebrate diverse cultures and even harken back to their favorite childhood memories through flavors and tastes that bring back some of their fondest memories.

Nathan Poole Edited

Nate Poole, Divisional Director of Human Resources

Regional Director of Human Resources Nathaniel Poole brings more than 10 years of wide-ranging hospitality industry experience to his role with Morada Senior Living. Most recently, he served as Senior HR Manager covering a diverse portfolio of over 200 hotels, a position he held for four years.

With a Master’s Degree from the University of at Arlington, Nathaniel studied Human Resources Management with a focus in Organizational Leadership before beginning his professional career in HR. Starting his career as an HR Coordinator with Hyatt Hotels, Nathaniel has served in several positions within the hospitality industry.

Outside of working hours, Nathaniel enjoys tennis where he has won two junior Olympic gold medals, music and the New Orleans Saints. He is now a proud Dallas resident by way of New Orleans, Louisiana.